Properties and Benefits of Goji Berries

Properties and Benefits of Goji Berries: Deep, bright red and full of unique antioxidants, goji berries are the newest health craze. Native to the Asian continent, goji berries (Lycium barbarum) are an important element in traditional Chinese medicine which depicts them as a sort of fountain of youth. Although the Chinese have been consuming goji berries for about 2.000 years now, the West has only recently been introduced to this fruit, hence its popularity. But are goji berries really worth this much fuss? Are they this incredibly healthy? Let’s see.

The goji berry is a small, elongated, bright red berry, also known as goji or wolfberry. Goji berries are native to the Asian continent and wild varieties can be found from Mongolia to the Plateau of Tibet. Fresh goji berries are very juicy, but they are usually sold in dry form and have a trademark bittersweet flavor. China is the largest producer of goji berries with plantations that surpass hundreds of thousands of acres.

Goji berries benefits

It is believed that goji berries owe their unique antioxidant content and nutritional value to the quality of the soil they are grown in. It would appear that fertile, alkaline soils and high altitudes make great goji berries. If you have some garden space available and can get your hands on some seeds, you can easily grow your own goji plants. For better storing, you can either freeze them or sun-dry them.

Goji berries are believed to be one of the healthiest foods in the world. Although nutritional values may differ slightly according to the place of origin of the fruit, if you purchase goji berries from reliable producers or grow them yourselves, you will certainly enjoy highly nutritious fruit.

Goji have a rather impressive phytochemical content: beta-sitosterol, cyperone, germanium, solavetivone, physalin, zeaxanthin and lutein are only a part of the unique phytonutrients found in goji berries. Zeaxanthin and lutein, for instance, have potent antioxidant properties and can protect against free radical damage caused by blue light.

Goji Berries

Eating foods rich in zeaxanthin and lutein such as goji berries, carrots or spinach protects the retina and prevents macular degeneration (loss of central vision). Moreover, goji berries are an excellent source of vitamin C. As incredible as it may sound, goji berries have approximately 6 times more vitamin C than oranges! Even more, 100 g of goji contains more beta-carotene than 100 g of carrots and more iron than a regular-sized steak.

In addition to this, goji berries are famous for their incredible polysaccharides content. The polysaccharides found in goji berries were found to induce apoptosis (or programmed cell death) in cancer cells, making goji berries one of the most potent antioxidant foods known to us.

After researching international nutrition databases, consulting biology and medicine books and browsing through science and nutrition articles from reputable journals, I have managed to comprise a rather accurate nutritional table for the famous goji berries. However, the overall nutritional facts on goji are rather scarce. But let’s give the benefit of the doubt here: goji berries remain a novelty and researchers may need some time to uncover the secrets of this highly prized fruit.

Nutritional Facts Goji Berries

Goji berries contain impressive amounts of vitamin C and iron. As you may already know, vitamin C is a potent antioxidant with powerful anti-inflammatory and anti-bacterial properties, while iron prevents anemia. But the wonderful properties and health benefits of goji berries come as a result of their unique polysaccharides content which has shown strong anti-cancer activity. Goji berries are also a great source of potassium, zinc and selenium. For further information on minerals and their health benefits, you can go to this page.

Overall, goji berries make a wonderful addition to any diet. They are highly nutritious and have a strong antioxidant content. However, never take for granted unbelievable claims usually advanced by big marketing companies. Whenever you see some website praising some fruit and claiming it can do miraculous things and, at the same time, selling it, be distrustful. Most of the times, there is a hidden interest that may lead to false claims and the main purpose is to deceive an innocent person into buying something.

Yes, good lifestyle habits and a healthy, natural diet constitute the best prevention. However, eating one fruit or seed or vegetable is not an instant solution to getting healthy and fit. It takes time, effort and, why not, skepticism. You need to document yourselves and, based on your own research and knowledge of your body, make the choices you feel are right for you.

The same goes for goji berries: read more, much more and only after you’ve grown sick and tired of reading and asking, try them and see if they work for you. Yes, according to present nutritional standards, goji berries are very, very healthy, much more healthier than apples, for example.

And the fact that they come from the somewhat untouched land of the Himalayas may contribute to their out of the ordinary antioxidant properties and nutritional value. Overall, regular consumption has been shown to have real health benefits for most consumers. But are goji berries good for you? Read, learn, try and be the judge of what makes you feel good and live better.

2 Replies to “Properties and Benefits of Goji Berries”

  1. Hello Mr. Marius Lixandru,

    Would you mind providing the sources for your amazing nutrition data? I would like to promote Goji berries among my nutrition coaching clients, but I can’t seem to find credible sources or reliable data on these amazing power berries.

    Best regards,


    • Hello Mr. Dirk Meyer,

      Most of the nutritional tables you will see on the website are from the National Nutrient Database for Standard Reference provided by the United States Department of Agriculture (USDA) which, in my opinion, is the most accurate and credible source available. Unfortunately, they do not yet possess nutrition data on goji berries which is why I have gathered the nutritional information on goji from an old Italian biology textbook. Sadly, I am not able to provide the exact name and authors of the textbook due to the fact that I am no longer in posession of it. Kind regards.

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